When should I send an appointment reminder?

One or two days before, so people can still move it. A short second reminder on the day can help with early appointments.

What belongs in a booking confirmation?

What was booked, when and where, for how many people, how to change or cancel, and how to reach you.

How do the pickup code and QR code get into the email?

The template has places for both, filled in for each order when the email is sent, together with the order number.

Can these emails go out automatically?

Yes. Your booking or shop system calls SmartMailing’s transactional API with the details, and SmartMailing sends the email to that one guest.

Template library

Reservation Email Templates

Booking confirmations, appointment reminders and pickup notices. Real emails from the SmartMailing builder, with desktop and phone previews.

5 templatesDesktop + mobile previews4 languages

When to send reservation emails

A booking request arrives

Confirm you got it and say when you will answer.

The booking is confirmed

Repeat the details and the rules for changes.

The appointment is coming up

Remind people a day or two before, with a way to move it.

The order is ready to collect

Give the pickup code, the opening hours and the address.

Tips for reservation emails

Put the date, time and place where nobody can miss them.
Add calendar buttons to every confirmation.
State the cancellation rules in plain words.
Make changing a booking easy; a moved booking is better than a no-show.
For pickups, show the code large enough to read at the counter.

Your turn

Generate your own Reservations and pickup email.

Each example shows the layout with sample text. In a demo, SmartMailing writes one for your brand in seconds.

Book a demo

Template library

Reservation Email Templates

Booking confirmations, appointment reminders and pickup notices. Real emails from the SmartMailing builder, with desktop and phone previews.

5 templatesDesktop + mobile previews4 languages

Reservation received

Transactional

Reservation confirmed

Transactional

Appointment reminder

Transactional

Ready for pickup

Transactional

Pickup reminder

Transactional

When to send reservation emails

A booking request arrives

Confirm you got it and say when you will answer.

The booking is confirmed

Repeat the details and the rules for changes.

The appointment is coming up

Remind people a day or two before, with a way to move it.

The order is ready to collect

Give the pickup code, the opening hours and the address.

Tips for reservation emails

Put the date, time and place where nobody can miss them.
Add calendar buttons to every confirmation.
State the cancellation rules in plain words.
Make changing a booking easy; a moved booking is better than a no-show.
For pickups, show the code large enough to read at the counter.

Your turn

Generate your own Reservations and pickup email.

Each example shows the layout with sample text. In a demo, SmartMailing writes one for your brand in seconds.

Book a demo