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About this Trial ending email template
Send it a few days before a trial ends. The status line says how much time is left, a short text lists what the customer keeps by staying, one button continues the paid plan, and a note says what happens if they do nothing. Saying that doing nothing is fine makes the email feel honest, not pushy.
What is in this email
- 01
Status headline
Trial ending: Two days left of Mossloft Plus
- 02
Text
If you want to keep unlimited plants, weather-based reminders and the plant doctor chat, pick Mossloft Plus for €4 a month.
- 03
Button
Keep Mossloft Plus
- 04
Info note
Happy with free?: Then do nothing. Your account switches by itself on Sunday.
Subject line and preheader
Subject
Your Mossloft Plus trial ends in 2 days
Preheader
Your plants stay, only the extras stop. Here is what changes.




